I didn’t set out to build an AI company.
Twenty-five years of building businesses — products in 300+ stores, audiences over a million, $7-10M raised — and the one pattern I kept seeing wasn’t about growth hacks or marketing tricks.
It was about leaks.
The Pattern
Every business I’ve been inside has them. Money flowing out through gaps that nobody’s watching. Not because people are incompetent. Because systems have holes.
Leads come in at 2am and nobody’s there to answer. A database of 3,000 contacts sits untouched because the team is focused on new acquisition. Reviews pile up unanswered because there’s no process. Phones ring to voicemail because everyone’s in a meeting.
Each gap feels small. Together they’re massive.
Why AI
I’m not an AI evangelist. I’m not selling you on the singularity. I’m a builder who got tired of watching fixable problems drain revenue from good businesses.
AI just happens to be the best tool for these specific problems:
- It doesn’t sleep. Leads at 2am? Answered.
- It doesn’t forget. Every follow-up happens on schedule.
- It scales without headcount. Handle 10 calls or 10,000.
- It’s consistent. Same quality at 8am Monday and 11pm Saturday.
The Diagnostic Approach
Most agencies sell you their thing. They’re a Facebook ads shop, so you need Facebook ads. They’re a chatbot company, so you need a chatbot.
I built CashLeaks around a different idea: diagnose before you prescribe.
Run a diagnostic first. Find the actual leaks. Then plug the ones that matter most.
Maybe your biggest leak is speed to lead. Maybe it’s your dormant database. Maybe it’s after-hours coverage. Until you diagnose, you’re guessing — and guessing is expensive.
What’s Next
We’re building this in public. The tools, the systems, the results — shared openly. Not because I’m trying to be a guru. I’m not great at that and I don’t want to be.
I’m building this because the problem is real, the solution works, and the businesses that figure it out first get a compounding advantage.
That’s the bet. And so far, the numbers are proving it right.
